Ethera Technologies Privacy Policy

  1. Introduction

Ethera Technologies is committed to protecting your privacy and ensuring you have a positive experience on our website and in using our services. This Privacy Policy outlines our practices regarding the collection, use, and disclosure of your information through the use of our website and services. We operate in full compliance with all applicable legislation, including the General Data Protection Regulation (GDPR) effective from May 2018, as well as adhering to the standards of the EU-US Privacy Shield Framework and the Swiss-US Privacy Shield Framework.

  1. Information We Collect Our website collects information for several reasons:
  • You have made an information request to us.
  • You have placed an order for one of our services.
  • You have applied for a job or secondment with us.
  • You are representing your organization.

The types of information we collect include:

  • Information you provide: This may include personal data provided when you sign up for our services, make a request for information, or communicate directly with us.
  • Information collected automatically: This includes data collected by cookies and similar technologies as you navigate our website. We monitor user activity and gather data like IP addresses, browser types, and page views to understand how our website and services are used.
  1. Use of Your Information The information we collect is used to:
  • Provide, operate, and maintain our services
  • Improve, personalize, and expand our services
  • Understand and analyze how you use our website and services
  • Develop new products, services, features, and functionality
  • Communicate with you, including for customer service, to provide you with updates and other information relating to the website, and for marketing and promotional purposes
  • Send you emails
  • Find and prevent fraud
  1. Legal Basis for Processing The legal basis for processing your data includes:
  • Specific regulatory requirements for our service provision.
  • Your explicit consent to use your personal data for a specific purpose.
  1. Data Retention We retain personal data for as long as necessary to fulfill the purposes for which we have collected it, including for the purposes of satisfying any legal, accounting, or reporting requirements. Data may be retained longer if required by law or reasonably necessary for legal proceedings. Specific retention periods include:
  • Employee data: As specified by labor legislation.
  • Applicant data: Up to 3 years unless a shorter period is specified by the applicant or if the applicant requests to be forgotten.
  • Data under Accounting Law: As required for compliance with fiscal obligations.
  1. Sharing of Information We do not share your personal data with third parties except as described in this policy:
  • With service providers: To assist in providing services and managing operations (e.g., payment processors).
  • For legal reasons: If required by law or to protect the rights, property, or safety of Ethera Technologies, our customers, or the public.
  • With your consent: For any other purpose disclosed by us when you provide the information.
  1. Data Protection Ethera Technologies implements robust organizational and technical measures to ensure the best possible protection of your personal data. We maintain policies and procedures designed to protect data from unauthorized access, accidental loss, or breach and comply with industry standards.
  2. Your Rights Under the GDPR, you have various rights including the right to access, correct, erase, and restrict the processing of your data. You also have the right to object to processing and, if applicable, the right to data portability. This does not include any data we are obliged to keep for administrative, legal, or security purposes.
  3. Changes to This Policy We may update this Privacy Policy from time to time in response to changing legal, technical, or business developments. When we update our Privacy Policy, we will take appropriate measures to inform you, consistent with the significance of the changes we make.
  4. Contact Us If you have any questions about this Privacy Policy, you can contact us: info@ethera-tech.com
  5. Cookie Policy Ethera Technologies uses cookies to ensure that you get the best experience on our website. By using our site, you consent to the use of cookies. For more detailed information, please visit our Cookie Policy page.
  6. Governing Law This Privacy Policy is governed by and construed in accordance with the laws of Bulgaria. Any disputes will be resolved by the competent courts of Bulgaria.

COOKIE POLICY

What Are Cookies

As is common practice with almost all professional websites this site uses cookies, which are tiny files that are downloaded to your computer, to improve your experience. This page describes what information they gather, how we use it and why we sometimes need to store these cookies. We will also share how you can prevent these cookies from being stored however this may downgrade or 'break' certain elements of the sites functionality.

How We Use Cookies

We use cookies for a variety of reasons detailed below. Unfortunately in most cases there are no industry standard options for disabling cookies without completely disabling the functionality and features they add to this site. It is recommended that you leave on all cookies if you are not sure whether you need them or not in case they are used to provide a service that you use.

Disabling Cookies

You can prevent the setting of cookies by adjusting the settings on your browser (see your browser Help for how to do this). Be aware that disabling cookies will affect the functionality of this and many other websites that you visit. Disabling cookies will usually result in also disabling certain functionality and features of the this site. Therefore it is recommended that you do not disable cookies.

The Cookies We Set

  • Email newsletters related cookiesThis site offers newsletter or email subscription services and cookies may be used to remember if you are already registered and whether to show certain notifications which might only be valid to subscribed/unsubscribed users.
  • Forms related cookiesWhen you submit data to through a form such as those found on contact pages or comment forms cookies may be set to remember your user details for future correspondence.
  • Site preferences cookiesIn order to provide you with a great experience on this site we provide the functionality to set your preferences for how this site runs when you use it. In order to remember your preferences we need to set cookies so that this information can be called whenever you interact with a page is affected by your preferences.

Third Party Cookies

In some special cases we also use cookies provided by trusted third parties. The following section details which third party cookies you might encounter through this site.

  • This site uses Google Analytics which is one of the most widespread and trusted analytics solution on the web for helping us to understand how you use the site and ways that we can improve your experience. These cookies may track things such as how long you spend on the site and the pages that you visit so we can continue to produce engaging content.For more information on Google Analytics cookies, see the official Google Analytics page.
  • Third party analytics are used to track and measure usage of this site so that we can continue to produce engaging content. These cookies may track things such as how long you spend on the site or pages you visit which helps us to understand how we can improve the site for you.
  • From time to time we test new features and make subtle changes to the way that the site is delivered. When we are still testing new features these cookies may be used to ensure that you receive a consistent experience whilst on the site whilst ensuring we understand which optimisations our users appreciate the most.
  • As we sell products it's important for us to understand statistics about how many of the visitors to our site actually make a purchase and as such this is the kind of data that these cookies will track. This is important to you as it means that we can accurately make business predictions that allow us to monitor our advertising and product costs to ensure the best possible price.
  • How we process the data gathered?Ethera Technologies. and third-party providers we partner with (e.g., our advertising and analytics partners) use cookies and other tracking tools to identify users across different services and devices and ensure better user experience. Please see the list of them below. The services outlined below help us to monitor and analyze both web traffic and user behavior.
    • Google Analytics (Google LLС.) Google Analytics is a web analysis service provided by Google Inc. The service is subject to Google’s privacy policy. Please refer to Google’s Privacy Policy.
    • Google Tag Manager (Google LLС.) Google Tag Manager is a web service designed to optimize the Google Analytics management process. Please refer to Google’s Privacy Policy.
    • Facebook Ads conversion tracking (Facebook, Inc.) Facebook Ads conversion tracking is an analytics service that binds data gathered from the Facebook advertising network with actions performed on Plan A website. Please refer to Facebook’s Privacy Policy.
    • Hotjar (Hotjar Ltd.) is a web analysis service that records user behavior without collecting private user data. Please refer to Hotjar’s Privacy Policy.
    • Google AdWords Tools (Google AdWords Conversion Tracking/ Dynamic Remarketing / User List / DoubleClick) (Google LLС) Google AdWords conversion tracking and other Google Ads services are analytic instruments, connect data from the Google AdWords advertising network with actions taken on Plan A website. Please refer to Google’s Privacy Policy.
    • Facebook Audience Network (Facebook, Inc.) Facebook Audience Network is an advertising service that helps to monitor and evaluate the efficiency of advertising campaigns launched via Facebook. Please refer to Facebook’s Privacy Policy.
    • Google AdWords (Google LLC) DoubleClick (Google Inc.) / DoubleClick Bid Manager / Google DoubleClick Google AdWords and Double Click are advertising services that enable efficient interaction with potential customers by suggesting relevant advertisements across Google Search, as well as Google’s partner networks. Please refer to Google’s Privacy Policy.
    • LinkedIn Marketing Solutions / LinkedIn Ads (LinkedIn Corporation) LinkedIn Ads allows for tracking the efficiency of advertising campaigns launched via LinkedIn. Please refer to LinkedIn’s Privacy Policy.

More Information

Hopefully that has clarified things for you and as was previously mentioned if there is something that you aren't sure whether you need or not it's usually safer to leave cookies enabled in case it does interact with one of the features you use on our site.

If you have any questions in relation to this Cookie Policy you may contact us at: info@ethera-tech.com

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